brand developement

Connect and resonate with your audience.

I can build brands from the ground up, but I'm equally happy evolving existing brands within an established framework. My work will encompass brand strategy, creation and development that will attract target audiences, generate a buzz and ultimately increase business. I’ll make sure you’re speaking with the right voice, and ensure you have the correct assets and tools to connect with your audience. For more info, fee free to inquire about a media package!

This includes: branding, brand development, brochures, promotional items, stationary, signage.


graphic design

The foundation of my working practice.

Great graphic design is about really listening in order to fully understand your business and objectives. Through this understanding I can offer solutions that work and also use my creative thinking to convey your message in a way that really connects with your target audience.

This includes: logos, business cards, letterheads, print advertising, online advertising, social media branding, annual reports, newsletters.


web design

Where your business can really take flight.

Whether you use your site as a sales tool to draw in and sell to potential customers or as an information portal for existing customers, I will ensure that your site not only looks great, but is also easy to navigate, representative of your brand and optimized correctly to generate the most from your web traffic. Careful planning goes into every website I build to ensure it's functional, engaging to your user and fulfills the needs of your business. For more info, click HERE!



A full spectrum of photographic services.

Photography is an incredible tool and a valuable asset for many of my projects. Whether I'm creating an ad campaign, covering a corporate event, capturing your business's brand personality, my goal is to capture the visual side of your business and its brand - in a professional, well composed fashion. Depending on the project, I work with a network of talented photographers that will ensure your message is picture perfect.

This includes: event photography, commercial photography, corporate head shots / portraits. 



Good copy is worth a thousand pictures.

Good copy writing creates a genuine connection with your target audience, and I strive to find the ideal tone of voice for individual clients. This allows for effective communication when combined with relevance and accuracy of message.



As a Clover & Crow client, you only expect the best, and as such I have put in place a system to ensure optimal organization and flow. You will be provided with a detailed plan outlining how to submit content and when to sign off / approve work. You'll also be able to access a remote task management program which will allow you complete transparency during the process. Below is a detailed plan of what working together will look like.



In our initial conversation, I’ll review your project as well as a time-line and pricing so that we can make sure everyone’s on the same page. Once we’ve agreed to work together, details are finalized, contracts are signed and a deposit is made. You’ll also receive a link to an online task management software called Asana where you can keep up to date on content submission deadlines, client homework as well as any meetings we have arranged.


You’ll then be prompted complete an online questionnaire to help me understand your desired brand direction, demographic and goals. When working with web projects, you’ll receive a form that prompts you to share important details about your business. This information will be inputted into the back-end of your site to ensure a fully functioning and comprehensive web presence.


Next you’ll put together visual inspiration within a private Pinterest pinboard. The goal is for you to fill the board with typography, colours, and imagery that you feel is in line with your ideal brand aesthetic. After analyzing your consultation, questionnaire, and Pinterest board, it’s then time to research your competition, target market and your brands passion and purpose. For brand clients, I’ll begin building an in-depth brand strategy. A visual mood board and initial colour palette is also presented.



After you’ve approved the brand strategy, I’ll begin concept development. You’ll then receive an in-depth concept presentation where I walk you through everything created thus far. With web clients, I will design a home page. Fonts, graphics, colours and photography begin to form and develop a presence and theme. This is where you start to see the merging of perfect mixtures of aesthetics for your brand at which point it’s then your turn to provide honest, detailed feedback. 


Once the overall design is approved and revisions are made, a brand / or website is created. I’ll prompt you with specific questions to make sure my creative executions are meeting the needs of your business goals. Once a site is created, we will meet to go over the completed design. This is where I fine tune the design, and ensure the end product is fit for launch. 



Once I’ve completed any revisions, it’s time to wrap up loose ends and release your vision into the world. You will be billed for your remaining balance and as soon as the final payment is received, I’ll send you a download link to access your files. Then it’s time to celebrate! 



this could be the start of a beautiful friendship.

Are you a creative individual who loves sushi, indie coffee shops and a good old-fashioned Netflix-binge? Brilliant, we'll get along famously!